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OUR perspective

Actus & insights

Votre réussite compte. Experts en MMM et en IA depuis 2006, nous partageons notre vision, nos enseignements et mettons en avant les réussites de nos clients. Découvrez leurs témoignages, nos analyses, interviews, articles, ainsi que nos événements à venir.

INSIGHTS

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The CMO Brief: What's Driving Results in Fashion & Beauty Marketing

The Business of Fashion, in partnership with Ekimetrics, published The CMO Brief to explore common challenges to marketing success, and how to overcome them with actionable insights.

Download to access the full report.

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Industrie
Compétence
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Rapport
June 17, 2025

Ekimetrics 2023 ESG Report

Article de blogue
June 17, 2025

Sponsorship: Marketing measurement’s biggest blind spot?

Actualités
August 12, 2025

Ekimetrics appoints Christina Cen as General Manager, China, to lead our Shanghai office and support our strategic expansion in the APAC region

Rapport
June 17, 2025

Mission Committee Report

Article de blogue
August 12, 2025

Learning Structural Causal Models through Deep Generative Models: Methods, guarantees, and challenges

Actualités
June 17, 2025

Scalable creative quality measurement reveals advertisers could double YouTube ad ROI

Actualités
August 12, 2025

Ekimetrics releases 'Measurement explained', an interactive training tool for effectiveness teams and their marketing colleagues

Actualités
August 12, 2025

Ekimetrics launches CLAIR to demystify and democratize AI

Actualités
August 12, 2025

Ekimetrics earns EcoVadis Gold medal: Among the top 2%

Actualités
August 12, 2025

Revolutionizing Marketing Measurement: Introducing One.Vision and its 3 Core Modules

Actualités
August 12, 2025

The International Joint Conference on Artificial Intelligence (IJCAI) has accepted our scientific paper

Article de blogue
August 12, 2025

Unlocking the power of Gen AI: the crucial role of data governance

Biens de consommation
Luxe, Mode & Beauté
Mobilité
Retail & Restauration rapide
Santé et industrie pharmaceutique
Services financiers
Excellence opérationnelle
Stratégie Clients
Efficacité marketing et commerciale
Stratégie de durabilité et reporting ESG
IA & IA Générative
IA
Upcoming

Prochains évènements

Découvrez les retours d'expériences de nos clients, leurs témoignages et leurs meilleures pratiques en IA, IA générative et Marketing Mix Modeling (MMM).

Le MMM, outil de décision stratégique : Pratiques gagnantes et tendances à ne pas manquer

July 3, 2025 Location: 36 rue La Fayette, Paris 9

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