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OUR perspective

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Your successes matter. As MMM and AI experts since 2006, we want to share our vision, learnings and showcase our clients’ achievements. Explore our clients’ stories, opinion papers, interviews, articles, and discover upcoming events.

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Whitepaper
July 13, 2022

A practical approach to the cookieless future of marketing effectiveness

Blog article
July 13, 2022

How to leverage AI and data science to make business sustainable

Blog article
July 7, 2022

Sustainability: industry’s most pressing, burning platform

Whitepaper
June 30, 2022

Sustainability: Tackling industry’s most pressing, burning platform

Whitepaper
June 21, 2022

The misunderstanding of ROI in Attribution

Whitepaper
May 10, 2022

Overcoming the Overwhelm: The Changing Face of Connected-Car Data

Blog article
April 7, 2022

In-housing Marketing Measurement & Optimization: the benefits

Blog article
April 7, 2022

In-housing Marketing Measurement & Optimization: what’s involved

Whitepaper
March 31, 2022

Marketing Measurement & Optimization: in-housed, outsourced or hybrid?

Blog article
March 31, 2022

MMO: key considerations before you go in-house Executive Summary

Whitepaper
March 19, 2021

Conducting the media mix orchestra to build brand success

Whitepaper
November 3, 2020

Executing for Effect: best practices to maximize the effects of your Facebook campaigns

Upcoming

Upcoming Events

Hear our clients’ experiences, testimonials, and winning practices with AI, Generative AI, and Marketing Mix Modeling.

Hong Kong Cocktail Event: Celebrating Ekimetrics' 10-year Anniversary in APAC

September 18, 2025 Location: Hong Kong

Fashion Executives Examine the Industry Swing From Performance to Brand Marketing

April 3, 2024 Location:

Past event

Using AI to Create Customer-Centric Business Strategies

March 28, 2024 Location:

Past event
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